Product Marketing Lead
Company: VirtualVocations
Location: Jacksonville
Posted on: November 1, 2024
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Job Description:
A company is looking for a Product Marketing Lead to drive the
success of new product features and revenue lines.
Key Responsibilities:
Develop and refine messaging and positioning for new product
features and services
Lead the creation and execution of go-to-market strategies for
product launches
Conduct market research and competitive analysis to inform product
development and marketing strategies
Required Qualifications:
5+ years of experience in product marketing, preferably in a
digital subscription or content-driven business
Bachelor's degree in Marketing, Business, Communications, or a
related field; MBA is a plus
Proven experience in launching and marketing new products and
features
Strong understanding of customer journey mapping and lifecycle
marketing
Experience with digital marketing tools such as Google Analytics
and CRM systems
Keywords: VirtualVocations, Palm Coast , Product Marketing Lead, Advertising , Jacksonville, Florida
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